In 2010 Ernst & Young published a report called Business redefined: a look at the global trends that are changing the world of business. It provides an in-depth look at the six most influential trends that will redefine business success, highlighting the key questions that business leaders should be asking themselves right now. The way that business leaders plan for — and respond to — these trends over the next decade will help determine who the market leading companies of tomorrow will be. The report highlights six key trends: 1. the rise of emerging markets; 2. increasing focus on resource efficiency and climate change; 3. the transformed financial landscape; 4. increased role of government in the private sector; 5. the next evolution of technology; 6. fostering a global workforce in dynamic times.